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adman

/ˈædˌmæn/ noun · British & US
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What does adman mean?

An adman is a man who works in the advertising industry, whether as a copywriter, art director, account executive, or agency head. The term blends "ad," the common abbreviation of "advertisement," with "man," and it emerged in American English in the early twentieth century as advertising grew into a major commercial force. Its plural is the irregular "admen." The word carries a slightly informal, sometimes nostalgic tone — it often evokes the mid-century golden age of print and television campaigns, and phrases like "Madison Avenue adman" have become shorthand for the slick persuaders of that era. Though it can occasionally carry a wry or mildly cynical connotation, suggesting someone skilled at selling, it is generally used neutrally or even affectionately. In contemporary usage, gender-neutral terms such as "adwoman" or "advertising professional" are increasingly preferred, but "adman" remains firmly established in journalism and popular culture.

noun

A man whose profession is creating, planning, or selling advertisements; an advertising executive or copywriter.

Senses
  1. A man who works in advertising, especially in creating or selling advertisements.
Example

"The veteran adman behind the campaign insisted that a great slogan is worth more than any budget."

More examples

"The young adman pitched three concepts before the client finally approved one."

"In his memoir, the retired adman recalled the golden age of television commercials."

Plural admen

Irregular plural formed by changing "man" to "men," like "salesmen" or "gentlemen."

Example

"Two seasoned admen debated whether the slogan should be witty or sincere."

Did you know?

The word "adman" was born on Madison Avenue in early 20th-century America — proof that advertising had become a profession with its own name.

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Etymology of adman

The word "adman" is a compound of "ad," the clipped form of "advertisement," and "man." It originated in American English in the early twentieth century, coinciding with the rapid growth of the advertising industry in the United States. It belongs to the same family of formations as other "-man" occupational compounds such as "salesman" and "spokesman." Related forms derive from the verb "advertise," which itself traces back through French "avertir" to Latin "advertere," meaning "to turn toward."

Related word forms

How adman is actually used

Informal to neutral in register; widely understood in both British and American English. The feminine or gender-neutral equivalents are typically expressed as "adwoman" or simply "advertising executive." The plural is irregular: "admen."

Easily confused with adman

Atman

"Adman" is an advertising professional, while "Atman" is the Hindu concept of the inner self or soul.

What's another word for adman?

Words and phrases paired with adman

Madison Avenue admanveteran admanlegendary adman

Rhymes with adman