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demographic

/dɛm.əˈɡræf.ɪk/ noun · British & US
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What does demographic mean?

noun

A demographic is a group of people with shared characteristics, such as age, sex, or income level. It is often used in statistics and market research to describe a population or a segment of a population.

Example

"The company conducted a demographic study to understand the preferences of its target audience."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Etymologically related

Synonyms for demographic

Antonyms of demographic

Rhymes with demographic