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demureness

/dɪˈmjʊərnəs/ noun · British & US
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What does demureness mean?

Demureness refers to the quality of being reserved, modest, and quietly self-effacing in manner or appearance. A person showing demureness speaks softly, dresses conservatively, and avoids drawing attention to themselves, presenting a composed and decorous front to the world. The word derives from the adjective "demure," which has described modest behaviour since Middle English, and it functions as the noun form naming this trait. While demureness is often admired as a mark of grace and propriety, it can also carry a subtle edge: writers frequently use it ironically to suggest that someone's modesty is affected or coquettish rather than sincere. It appears most often in literary description, character sketches, and social commentary, where a single mention can evoke an entire demeanour. For anyone describing personality or social style, demureness offers a precise, elegant alternative to plainer words like shyness or modesty.

noun

The quality or state of being demure; reserved, modest, or shy behaviour and appearance.

Senses
  1. Reserved, modest, or shy behaviour in manner or appearance.
  2. Affected or feigned modesty, especially when used coyly for effect.
Example

"Her quiet demureness at the dinner party contrasted sharply with her boisterous online persona."

More examples

"She answered the interviewer's questions with such demureness that the room fell silent."

"Behind the demureness he affected for his grandmother lay a mischievous sense of humour."

Did you know?

Though it sounds prim and proper, "demureness" may descend from a Latin verb meaning "to delay" — as if the demure person simply hesitates to draw attention to themselves.

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Etymology of demureness

Demureness is formed from the adjective "demure," which entered English in the Middle English period, likely borrowed through Anglo-Norman French. The ultimate origin is uncertain, though one leading theory connects it to Old French terms associated with lingering or holding back, ultimately traceable to the Latin verb demorari, "to delay." This would make it a relative of the English verb "demur," meaning to object or hesitate. The noun demureness was formed by adding the common suffix -ness to the adjective, following a well-established pattern of English abstract-noun formation.

Related word forms

How demureness is actually used

A somewhat literary and formal word, less common than its adjective form "demure." It is often used with a hint of irony when the modesty seems performed rather than genuine, so tone depends heavily on context.

Easily confused with demureness

demure

"Demure" is the adjective describing someone reserved or modest, while "demureness" is the noun naming that quality itself.

What's another word for demureness?

Words and phrases paired with demureness

affected demurenessair of demureness

What's the opposite of demureness?

Rhymes with demureness