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insidiously

/ɪnˈsɪdɪəsli/ adverb · British & US
Valid in UKValid in US
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What does insidiously mean?

adverb

In a subtle and cunning manner; in a way that is not immediately noticeable or apparent.

Example

"The company's insidiously increasing prices went unnoticed by many customers."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Etymologically related

Synonyms for insidiously

Antonyms of insidiously

Rhymes with insidiously