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marketability

/ˌmɑːrkɪtˈæbɪlɪti/ noun · British & US
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What does marketability mean?

noun

The quality of being attractive or appealing to potential customers, especially in terms of being saleable or marketable. The ability of a product, service, or idea to be successfully sold or promoted.

Example

"The company's new product line has high marketability due to its unique features and competitive pricing."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

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