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Word of the Day Tuesday, June 9, 2026

personalization

/ˌpər.sənəlˈaɪ.zəm/ noun · British & US
Valid in UKValid in US
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What does personalization mean?

noun

The act of making something suitable for a particular person or group of people, often by modifying it to fit their individual tastes or preferences. The process of tailoring a product, service, or experience to meet the unique needs and characteristics of a specific individual or group.

Example

"The company used personalization to offer customers tailored product recommendations based on their purchase history and browsing behavior."

Definition generated by AI and curated by RJS Tech Solutions LLP.

Synonyms for personalization

Antonyms of personalization

Rhymes with personalization

Etymologically related