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positioning

/ˌpɒzɪˈtʃənɪŋ/ noun · British & US
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What does positioning mean?

noun

The process or art of placing or arranging something in a particular location or position. The act of determining or establishing the location or position of something.

Example

"The company's new marketing strategy focused on product positioning to appeal to a wider audience."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

Words that share this root

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What's the opposite of positioning?

Rhymes with positioning