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yardstick

/ˈjɑːrdstɪk/ noun · British & US
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What does yardstick mean?

noun

A standard unit of measurement, typically one yard in length, used for measuring or comparing things. A basis for comparison or evaluation.

Example

"The company's sales figures were used as a yardstick to measure the success of the new marketing campaign."

Reviewed by Deb Chak, Editor. AI-assisted content curated by RJS Tech Solutions LLP.

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